Winding Tree

Content partnership with Winding Tree
The startup Winding Tree is building the first public, blockchain-based B2B marketplace for travel content. Startups and companies can access the offers of travel service providers directly through the travel bookings that are completed via the marketplace, without having to pass through an intermediary. The Lufthansa Innovation Hub contacted the startup and helped it create a content partnership with the Lufthansa Group.
  • Startups are granted easy access to the offers of airlines, hotels, and other service providers
  • Eliminates time-consuming negotiations with intermediaries
  • Novel approach to the distribution of travel offers
  • Development of new, direct distribution channels for the Lufthansa Group
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