Mission Control
Chat-based, 24/7 travel concierge service
Mission Control is a digital travel assistant for business travelers. It works entirely via short chat messages, and for a monthly fee will complete a number of travel-related tasks: flight, train, or car rental reservations, organizing a conference room, and accounting travel expenses.
We simultaneously tested a similar product called “Secretary Kim” in South Korea: this service started mainly as a travel concierge, but over time was increasingly being used by customers as a digital personal assistant.
We simultaneously tested a similar product called “Secretary Kim” in South Korea: this service started mainly as a travel concierge, but over time was increasingly being used by customers as a digital personal assistant.
- A single channel replaces all the apps, platforms, and services required for travel planning
- The service eliminates the need for long data entries, as travel preferences and personal data have already been defined
- Ad hoc assistance for all travel-related questions
- Minimal time spent on travel planning
- Thorough understanding of digital distribution channels in Asia’s high-growth markets
